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Best Things to Do in San Luis Obispo

Discover Pismo Beach

Boasting scenic beauty, impressive history, and unique charms, San Luis Obispo County is one of the most stunning locations in the state and country. Beginning at our doorstep, take a journey through our beloved Pismo Beach attractions. From natural wonders, like tide pools and caves by kayak, to man-made landmarks like Hearst Castle, Highway 101 is your route to discover the best things to do in San Luis Obispo and beyond. If you want to do it all on the Central Coast, check out our guide "Discover 101 Reasons to Exit Highway 101," which highlights the must-see spots from wine country to oceanfront paradise.


The #CentralCoasting Experience

As you explore San Luis Obispo activities, we hope you'll also share your adventures in the Pismo Beach area by tagging your photos with #CentralCoasting when you post to your public profile on Instagram. You'll instantly become part of our Central Coasting community and will be eligible to win prizes! Click the button for contest rules and more information. Watch below for an inside look at Central Coasting with Shore Cliff Hotel from Martin Resorts on Vimeo.

Contest Details

Vacations for Any Type of Traveler

View our traveler interest pages to start planning your next Central Coast vacation:

Adventure Awaits

Man jumping into ocean at sunset

Family Fun

Boy chasing bubbles at beach


People enjoying fun crowd at concert

Food Lover's Paradise

Delicious food from Central Coast

Business Travel

People business meeting coffee shop

Your Insider's Guide

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